Monthly Archives: October 2011

Should You Spend More to Acquire More Business

As a business owner you always have to be concerned about marketing cost and marketing ROI. But how realistic are your expectations and how much should you truly spend to acquire new business? Are you strictly looking at the value … Continue reading

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Filed under internet marketing, marketing, marketing strategies

What’s the Point of Website Traffic If They Don’t Become Customers?

I hear business owners talking about wanting more website traffic all the time. But honestly what’s the point of me driving 1,000 more visits to your website if they don’t convert (and by convert I mean call you, submit your … Continue reading

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Filed under internet marketing, marketing strategies

Negative Reviews Equal Opportunities for Your Business

Don’t let negative reviews make you run and hide. Learn about why they can be a valuable opportunity for your business. Are you hesitating to create a strong web presence for your business because you don’t want to open yourself … Continue reading

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Filed under reputation management

Do You Hear Me Talking About Your Business?

Whether most people realize it, talking about brands, products and services is extremely common in every day conversation and not just offline. We are having these conversations online as well. And they very well could be about your business. What … Continue reading

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Filed under client relationships, internet marketing, marketing strategies

If I Search, Surf or Socialize, Can I Find Your Business?

Like it or not, the Internet has become an essential way for you to find new customers for your business. But can your potential customers find you? Do they even know you exist? Can consumers find you? Or are they … Continue reading

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Feel Like Giving Marketing Advice is Like Leading a Horse to Water?

I don’t pretend to be something I am not. Which is why you don’t see me trying to pull bunnies out of a top hat or cut myself in two then piece myself back together again. Why? Because I’m not … Continue reading

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